Hotel Equities Group LLC

Marketing Coordinator

Job Locations US-GA-Atlanta
Posted Date 3 weeks ago(2/28/2018 9:50 AM)
# of Openings


Hotel Equities


Marketing Coordinator

Direct Report: Dir. of Communications & Marketing



Marketing Coordinator Responsibilities:

Assist in development and implementation of the marketing, communications & public relations strategy.



Marketing Coordinator Job Duties:

  • Implements marketing and communications campaigns; preparing marketing and communications strategies, plans, and objectives; planning and updating presentations.
  • Tracking and analyzing effectiveness of marketing and communication campaigns.
  • Manages Hotel Equities’ social media strategy i.e. Facebook, Twitter, LinkedIn, Instagram, Google Business, etc.
  • Uses media and communication to build, maintain and manage the reputation of our clients aligned with the public relations strategy.
  • Monitors internal and external communications to ensure adherence to brand standards.
  • Creates press releases that adhere to Hotel Equities’ and franchisee’s brand standards.
  • Compiles content and works with graphic designer to create quarterly newsletter.
  • Assists in preparing marketing budget by collecting, analyzing, and summarizing data.
  • Monitors budget by comparing and analyzing actual results with plans and forecasts.
  • Keeps promotional materials ready by coordinating requirements with graphics department; inventorying stock; placing orders; verifying receipt.
  • Supports field Sales staff by becoming familiar with brand product and guideline knowledge, new product information and market trends.
  • Researches competitive tools by identifying and evaluating product characteristics, pricing.
  • Plans meetings and trade shows by identifying, assembling and coordinating requirements; establishing contacts; developing schedules and assignments; coordinating mailing lists.
  • Accomplishes organization goals by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.


Desired Skills and Qualifications:

Marketing, Coordination, Project Management, Understanding the Customer, Process Improvement, Initiative, Planning, Financial Skills, Graphic Design, Editing, Writing or Journalism/Public Relations experience


Desired Software Proficiencies:

Microsoft Outlook, Word, PowerPoint, Excel, Publisher & SharePoint

Adobe InDesign, Photoshop & Acrobat


2 or 4 yr. College degree required.


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